Análisis de mediación moderada mediante ecuacionesestructurales: Un enfoque parainvestigaciones en gestión de empresas
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Sandoval-Álvarez, Carlos
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Universidad Técnica Nacional (Costa Rica)
Abstract
Description
El propósito de este trabajo es proporcionar una guía metodológica-conceptual sobre la aplicación del análisis de mediación moderada para investigadores del área de gestión de empresas. Ofrece una orientación comprensible y práctica sobre cómo concebir, diseñar y examinar modelos de investigación que buscan probar muy complejos efectos indirectos condicionales a través del uso de modelación de ecuaciones estructurales. Para ello, se crea un modelo hipotético que sirve de ilustración del proceso de diseño del modelo y su análisis. Las técnicas aquí descritas permiten descubrir los mecanismos más sutiles por lo que ocurren las relaciones de causa-efecto y se pueden aplicar a todo tipo de casos o fenómenos de estudio particulares. La obra permite a los investigadores una comprensión más profunda sobre la mediación moderada y su proceso de verificación, lo cual puede contribuir a robustecer sustantivamente la calidad y los resultados de las investigaciones al amparo de conceptos fundamentales, robustas metodologías y procesos de análisis que aquí se ofrecen.
The purpose of this paper is to provide a methodological-conceptual guide on the application of moderated mediation analysis for researchers in the area of business management. It offers comprehensive and practical orientation on how to conceive, design, and examine research models that seek to test very complex conditional indirect effects using structural equation modeling. To this end, a hypothetical model is created to serve as an illustration of the model design process and its analysis. The techniques described here can uncover the more subtle mechanisms by which cause-effect relationships occur and can be applied to all types of cases or particular study phenomena. The study provides researchers with a deeper understanding of moderated mediation and its verification process, which can contribute to substantially strengthen the quality and results of research using the fundamental concepts, robust methodologies and analytical processes offered here.
The purpose of this paper is to provide a methodological-conceptual guide on the application of moderated mediation analysis for researchers in the area of business management. It offers comprehensive and practical orientation on how to conceive, design, and examine research models that seek to test very complex conditional indirect effects using structural equation modeling. To this end, a hypothetical model is created to serve as an illustration of the model design process and its analysis. The techniques described here can uncover the more subtle mechanisms by which cause-effect relationships occur and can be applied to all types of cases or particular study phenomena. The study provides researchers with a deeper understanding of moderated mediation and its verification process, which can contribute to substantially strengthen the quality and results of research using the fundamental concepts, robust methodologies and analytical processes offered here.
Keywords
Moderate Mediation, Structural Equations, Research models, Business management, Mediación moderada, Ecuaciones estructurales, Modelos de investigación, Gestión de empresas